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  2. Event Organizers and Race Directors
  3. Marketing & Promotions

Marketing & Promotions

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In this section you will find resources and answers related to marketing your event through the Race Roster platform.

  • How to Set Up an AdRoll Pixel on Race Roster
  • How to Set Up a TikTok Pixel on Race Roster
  • How Can I Opt In to Race Roster Marketing Emails?
  • How to Set Up Google Analytics 4 on Race Roster
  • How Does the Referral Tool Work?
  • How can I track the success of my promoters?
  • How to Set Up the Tracking Only Option for the Social Referral Tool
  • How to create a tracking link
  • How to Create Digital Engagement Kits
  • How to allow participants and sponsors to submit cards to my digital engagement kits
  • Which Pages on Race Roster Can Be Used with Tracking Links?
  • How to Change the Default Language on a Digital Engagement Kit
  • How to set up the Social referral tool
  • How to Add a Facebook Pixel?
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